bet365 Review

bet365 Overview

100% bonus up to £200
Rating: 10 / 10
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Site Name: bet365
Software: Proprietary
Online Since: 2001
Bonus: 100% up to £200
Bonus Code:
US Players Accepted: No


  • "Single Wallet" to use across it's sportsbook, poker and casino sites
  • Broadcasts over 40,000 live events, including Serie A, La Liga and Bundesliga 1 & 2
  • Cutting edge Live In-Play Console



  • Geo-targeted special offers can be difficult to keep up with


  • Trusted UK brand
  • Generous free bet
  • Live streaming
  • Award winning customer service


bet365 is an outstanding bookmaker offering a wide range of sports and markets. They are also fully regulated in the UK so you can be assured the highest standards in the online gambling industry are being met.

The company was established in 1974 and later merged with Premium TV in 2004. As well as running their successful online sportsbook, bet365 Poker was formed in 2004, bet365 Casino a year later and in 2008, the company launched bet365 Bingo.

bet365 pride themselves on excellent customer service. Support, including live chat, is available to customers 24 hours per day, seven days per week. This commitments to their customers has not gone unnoticed and they were awarded the eGaming Review ‘Operator of the Year’ award for 2010.

Betting Coverage

bet365 accepts an extensive range of bets on all of the well-known (and indeed some more “exotic” sports) but also leads the way when it comes to live streaming. They now broadcast over 15,000 live events to customers over the Internet every year, including live soccer matches from Serie A, La Liga and Bundesliga 1+2.

bet365 operates a “single wallet” system to use across its sportsbook, poker and casino sites and supports accounts in 27 currencies. The company supports numerous deposit methods and several ways to withdraw money from your account. If you have any issues, there are lots of ways to get in touch with customer support.

bet365 have developed the most compelling in-play product in the online betting industry with a cutting-edge Live In-Play Console. If you watch live soccer on television, you will not have failed to notice their numerous adverts promoting the latest in-play betting opportunities.

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Free Bets

New customers can qualify for a generous opening bonus when they sign up and bet365 uses geo-targeting, so punters around the world get different offers. These include:

  • UK punters qualify for up to £200 in free bets
  • European punters get a 100% match on their first deposit up to 500 euros
  • ROI punters get 320 euros in free bets
  • Punters from the rest of the world qualify for a 15% first deposit match of up to $500

Existing customers also qualify for certain promotions, such as earning up to 50% more on accumulators in the NFL, NCAAF, NBA, NCAAB and MLB: Point Spread, Game Totals, 1st Half Point Spread, 2nd Half Point Spread, 1st Half Totals and 2nd Half Totals markets.

There are also numerous horse racing promotions such as if you back any single winner at odds of 4/1 or higher on any UK or Irish race televised on Channel 4, you qualify for a free bet to the same stake on the next live Channel 4 race.